The overall rule at Kendrick Lamar’s foundation-shaking “The Pop Out: Ken & Mates” occasion in Los Angeles on Wednesday night was to anticipate the surprising. Dr. Dre asking the world for a second of silence, so he can whisper the intro of nightmares? A cadre of rappers, NBA stars, and alleged gang members dancing in concord on stage? KDot taking part in his Drake diss “Not Like Us” 5—six, if you happen to rely instrumental!—instances in a row? Every new revelation hit like a 5 out of 5 booms.
However probably the most surprising element of all could nicely have been Kendrick’s shoe of alternative for the night: the divisive Nike Shox R4, in its unique circa-2000 “white and comet purple” colorway.
A 12 months after declaring himself “best-dressed shifting ahead” (a declare he bolstered by filling his closet with Martine Rose and Wales Bonner), KDot saved his apparel easy for his one-night-only victory lap in LA. Apart from his purple hat and hoodie, light-wash denims, and his regular black-rimmed eyeglasses, the selection to put on the long-discontinued (and categorically dunked-on) sneakers was his slyest provocation. As one tweet put it, “When you see me in these simply know I got here to hate.”
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Given Lamar’s affinity for Martine Rose, some followers speculated that final evening’s Shox could also be an unique pair by the use of the British designer’s ongoing Shox revisionism in her official partnership with Nike. (Kendrick did put on a pair of Martine Rose’s heeled Shox mules, in vibrant purple and “Scuba blue,” to the Grammys in 2023.) But when KDot was carrying simply the common ol’ unique R4s, his resounding success ought to provide Nike motive sufficient to place them again into manufacturing.